Experience Studio
Experimenting with wearable computing glasses in Berlin
Our Approach
Inspire
Interact with cutting-edge technologies such as artificial intelligence, digital collaborative platforms, and augmented reality and envision how they could be integrated into your business.
Educate
Collaborate in hands-on agile workshops on topics that include rapid prototyping, advanced analytics, Internet of Things (IoT), and design thinking.
Connect
Visit leading tech and start-up companies, meet new talent, develop potential partnerships with key innovators, and get exposure to new and fresh ways of thinking at hosted events.
Build
Leverage our people, tools, and network to build capabilities, launch and scale a new digital product or business entirely.
Impact story
An Internet of Things business is born
A leading telecom company was looking for growth opportunities and new revenue streams. We formed a team made up of members from the client and McKinsey to build an entirely new business—a consumer IoT platform, incubated inside the Berlin Experience Studio.
Our Locations
Related practices
We collaborate with our colleagues in other industry and functional practices. In particular, we work closely with McKinsey experts in the following areas: