Create and sustain superior commercial performance
We deliver insights and facilitate performance management, integrating complex data to create transparency on current performance, improvement opportunities, and the impact of actions over time
Through a series of recurring global surveys, we are tracking how customers’ expectations, spending, and behaviors change throughout the crisis, across multiple countries over time.
Big data and advanced analytics hold the opportunity for providers and distributors of basic materials and chemicals. Periscope helps to generate actionable insights and improve decision making around pricing and account planning.
Periscope addresses the commercial challenges of heavy equipment and machinery companies by setting prices at scale and recommending optimal conditions for deals and contracts.
Periscope fuels the revenue growth of high-tech players with advanced analytics and intuitive solutions that enable faster, more fact-based decision making.
Periscope helps medical device manufacturers optimize list prices and deal terms for large portfolios of products and customers with a combination of advanced analytics, cloud-based tools, and expert support.
The path to value creation with data in B2B pricing is riddled with pitfalls. A lot of companies jump to technical solutions without defining clear use cases first.
Companies that succeed at analytics-based pricing build a strong foundation—and include their salesforce in developing it right from the start.
Related brochure
Periscope for Manufacturing: Create and sustain superior commercial performance
Periscope by McKinsey enables companies to achieve superior performance by addressing all core growth levers. Our solutions focus on insights creation, customer experience improvement, pricing optimization, performance management, and sales improvement to generate up to 7% ROS improvement.